How can brands express themselves using new channels and evolving technologies and create design that will last for generations?
Branding is UK's number one export. But what makes agencies in London so successful globally? Meet the legendary designers behind the greatest masterpieces and listen to their approach to brand strategy. Explore all the new possibilities from experiential and sound identity to branding in digital and motion design.
This one-week learning adventure is for people who want to understand what differentiates a good brand from a great one, how to create a legacy and what you need to know to succeed globally. This programme will help you to stay up-to-date with the newest trends in the industry, become better at what you do and find new ways to develop your career.
Programme includes talks, round tables, mini-workshops, visits to exhibitions and professional discussions. You will also have a unique opportunity to get a behind the scenes look at the most influential agencies in London and meet fellow creatives from around the world.
Structure of the programme:
Morning guest: the first activity of the day includes informal talk over breakfast to activate brain and body to receive the creative stimuli of the day. You will interact with other participants, share your ideas, experiences and expectation for the day and meet local professionals to get to know more about the backstage of the creative industry.
Morning session: it is the first session of the day, it will take the form of a lecture, round table or a workshop in one of London's top companies.
Lunch break: between the morning and afternoon sessions we will have a short break when you will have an opportunity to have lunch and enjoy the surroundings of the day programme locations.
Afternoon session: it is the second session of the day, where you will have a chance to visit another top London agency and listen to their team revealing secrets they use in everyday work.
Debrief and the city: after a long day of absorbing new ways of working, idea brainstorming and creative exercises we will debrief the content of the day to better organise them in our minds. This activity will be short and engaging and it will take place straight after the afternoon session in locations that we can then visit as cultural and social activities such as museums, galleries, event spaces or bars.
Cost £1,995 (Subject to 20% VAT; if you are paying as an individual living in Europe, UK or if you are a UK business)
Price includes: — all talks, office visits, round tables and workshops — exhibition entries and planned cultural activities during the programme — party/networking event at the end of the week — certificates Price doesn't include banks transfer fees, food, travel, visa, accommodation or any other extra expenses.
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VenueLondon
AddressLondon, London, Greater London,
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