Google Analytics helps you analyse visitor traffic and help you understand your customers. Most importantly it will help you to track your c
Most importantly it will help you to track your customer's journey throughout the purchase cycle. That makes it easier to for you to help your current customers and win new ones.You will be able to define goals, match customer journeys to site usage and extract actionable insights from the data produced by your website. You will learn when Google Analytics has been installed correctly, what the measurement and metrics mean, and possible actions to take to enhance your marketing objectives.
With our Google Analytics training, expect to reduce your customer acquisition costs and spend wisely on your best-performing channels.
Who is this workshop suited to?
Digital Marketers, Directors, Managers
What will you learn?
- The basics of Google Analytics
- Setting up Site Search, Users and linking to Google Adwords
- Understand the key aspects of Analytics
- Setting up and using Marketing Tracking
- The key reports to use
- How to analyse and report
- Setting up Profile Filters and goals
- eCommerce Tracking and Conversion Reports
- Using Funnel Analysis to track conversions on your site
- Analyse keywords for SEO and traffic sources
- Creating reports and exporting data
- Customising your dashboard and creating reports
- Applying objectives, KPIs, dimensions and metrics
Venue: GS1 UK 3rd Floor, 60 Bishopsgate, London, EC2N 4AW
Price
Early Bird: GBP 195.00
Regular Price: GBP 250.00
Links:
Tickets: https://go.evvnt.com/164325-0
WebsiteVisit website
VenueGS1 UK 3rd Floor
Address60 Bishopsgate, London, Greater London,
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Nearest Hotels
Staying overnight in London?
We've teamed up with Booking.com to provide the best room rates for hotels near the vicinity of the Google Analytics Training London event in London.
Great St Helen Hotel
Great St Helen Hotel offers accommodation in London. Every room at this hotel is air conditioned and features a flat-screen TV. All rooms have a private bathroom with bath or shower and free toiletries provided.
The Bull and The
The Bull and The Hide offers accommodation in Shoreditch. Guests can enjoy the on-site restaurant. The hotel is across the road from London Liverpool Street Station.
Threadneedles, Autograph Collection
In the centre of Londons financial district, this 5-star Victorian boutique hotel features a stained glass dome dating back to 1856, and offers a bar, a restaurant, free Wi-Fi and 24-hour room service. Saint-Pauls Cathedral is a 14-minute walk..
Go Native City Creechurch
Located in central London, Go Native City Creechurch offers stylish self-catering accommodation with city views and free WiFi access throughout. The apartments are situated within 300 metres from Aldgate and 500 metres from Aldgate East..
The City Apartments
Set in a historical building 4 minutes walk from Londons Aldgate Underground Station, The City Apartments offers self-catering accommodation with satellite flat-screen TV and air conditioning. WiFi is free throughout..
196 Bishopsgate
Located in the heart of Londons financial district, 196 Bishopsgate offer fully serviced and modern 4-star hotel apartments, opposite Liverpool Street train and underground stations..
View all hotels near GS1 UK 3rd Floor
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