Intense by Philadelphia heads to Glasgow Pride Lifestyle

The pop-up tour is heading to Glasgow Pride on Saturday 15th July 10am-6pm, and will be found on Buchanan Street, Glasgow, G1 3LB

Londoners can tantalise their taste buds by trying out two new recipes* created exclusively for the Intense by Philadelphia pop-up tour by chef and TV presenter Gok Wan. The rich and creamy new Philadelphia Intense Garlic & Herbs and Philadelphia Intense Herbes de Provence have been used to whisk passers-by away into a seriously intense foodie ‘me moment’.

The new and exclusive recipes will be available to try by tennis fans eager to cheer on the players who make it through to the 4th round of singles and doubles matches, as well as the quarter finals for the mixed doubles.

Bacon and Cherry Tomato Bagel with Philadelphia Intense Garlic & Herbs - this will delight taste buds, with its combination of smoky tones from the bacon, perfectly paired with the burst of freshness from the tomatoes
Wild Mushroom Bite with Philadelphia Intense Herbes de Provence - a delicious bite with bursts of nutty flavours from the soy-cooked shiitake and wild mushrooms, and an irresistible crunchy texture from the cracker base

The tour comes as new research from Philadelphia reveals people from London actively embrace life’s intense moments (26%). And not only that, but Londoners are foodies at heart, as ‘feasting’ on intense scenarios is their number one go-to (28%). In fact, one quarter of Londoners state that food and drink go hand-in-hand with intense life moments and are often the first thing they think of (25%).

Nancy Galvin, Brand Manager for Philadelphia UK, says: "Life is full of intense moments, but whatever the occasion it’s clear that people from London like to mark it with food. With this in mind, we’re bringing the bold flavour of Philadelphia Intense to Wimbledon with a foodie tour that will pop-up to mark these great occasions in London this July. People can come down, try out Philadelphia Intense, and experience unique flavour combinations created by the wonderful Gok Wan.”

Celebrity chef, TV Presenter and DJ, Gok Wan adds: “I love hosting friends and family, especially for stand-out moments in life. I want to help people elevate intense occasions, such as Wimbledon, and encourage them to take a moment to enjoy them, and have taken the two new Philadelphia Intense flavours to create a duo of taste-sensation snacks for people to recreate and share with friends. The new, gourmet cheese can be enjoyed however you desire, but I enjoy it slathered on a cracker, with wild mushrooms, onions, and soy sauce.”

Following its appearance at Wimbledon, the Intense by Philadelphia tour will help Brits mark moments of intensity and can be found popping up alongside national cultural moments such as Battle Proms in Hampshire, as well as the Glasgow Pride throughout the summer.

Keep up to date on all Intense by Philadelphia tour dates on @philadelphia_uki

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Notes to Editors:

*Gok Wan’s new Philadelphia Intense recipes:

Gok Wan’s Bacon and Cherry Tomato Mini Bagels with Philadelphia Intense Garlic & Herbs
Ingredients
● 100g of streaky bacon
● A handful of cherry tomatoes
● 1 heaped tablespoon of Philadelphia Intense Garlic & Herbs
● 1 heaped tablespoon of sour cream
● Bagel base
● Sprinkle of fresh chives
Method:
● Step 1: Grill the bacon until crispy, and break it into tiny bits when cool.
● Step 2: Slice cherry tomatoes and remove pips. Cut into small chunks.
● Step 3. Mix the Philadelphia Intense Garlic & Herbs with the sour cream, chopped bacon and tomatoes—once mixed, season with salt and pepper.
● Step 4: Pile the mix on the bagel base and garnish with a sprinkle of chopped chives.

Gok Wan’s Wild Mushroom Bites with Philadelphia Intense Herbes de Provence
Ingredients:
● 150g of shitake & wild mushrooms
● 1 tablespoon of soy sauce
● ½ white onion
● 1 tablespoon of Philadelphia Intense Herbes de Provence
● Cracker Base
Method:
● Step 1: Cook the shiitake and wild mushrooms with the soy sauce until soft.
● Step 2: Finely chop and fry up the onion and leave to cool.
● Step 3: Smear the cracker with a thick layer of the Philadelphia Herbes de Provence and add the mushroom mixture on top of the cream cheese.
● Step 4: Add a small amount of onion on top of the mushrooms.

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