Google Adwords are a great way to increase the visibility of your website in Google - and drive targeted traffic and customers to it. The Ad
The Adwords market is becoming increasingly competitive and you need to create an effective strategy - otherwise you will be spending your money and not getting enough return.This jargon free Adwords course shows you how to create successful search campaigns, explore best practice tools and techniques and learn how you can get the most out of Google Adwords. This workshop is tailored to suit your individual business, so expect to go away with a Google Adwords implementation plan for your business.
Who is this workshop suited to?
Digital Marketers, Directors, Managers
This workshop covers:
How Adwords Pay per Click (PPC) works
Understanding Quality Score, how improving quality can lower your PPC & ROI
Setting appropriate objectives and goals for your Adwords Campaigns
Set Key Performance Indicators will measure performance
How to Identify the profitable keyword phrases
Tools available to for your research
How to increase click-through rates (CTRs) and lower costs
How to take advantage of Long Tail Keywords
How relevant landing pages can boost conversion rates
Exploring bid strategy & selecting the right bidding strategy for your campaign
How to integrate your PPC activity in with Google Analytics or other analytics solutions
Just a few of the fantastic organisations who've attended our previous training
Kristian Davies-Lloyd, MasterTherm UK
The training delivered was both clear and concise, as well as being tailored to my business' needs. Throughout the course, Prabhat demonstrated in-depth understanding of the subject and was able to provide detailed answers to all questions I put to him. Prabhat was able to demonstrate, giving examples, first-hand experience in increasing traffic to his own fledgling websites. I left feeling confident in my ability and with a better understanding.
Edward
Venue: Indycube, 11 Wind St, Swansea, SA1 1DP
Price
Early Bird Ticket: GBP 150.00
Regular Ticket: GBP 195.00
Links:
WebsiteVisit website
VenueIndycube
Address11 Wind St, Swansea, Glamorgan,
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Nearest Hotels
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Dolphin SA1
Located in Swansea, Dolphin SA1 offers rooms with free WiFi access throughout. The hotel features an on-site bar and a 24-hour front desk..
The Dragon Hotel
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South Quay Serviced Apartments
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The Grand Hotel
Following extensive refurbishment, this landmark hotel boasts excellent facilities and a central location. Free Wi-Fi is available throughout..
Penthouse Apartment
Situated in Swansea Bay, the Penthouse Apartment offers self-catering accommodation with free onsite parking and sea views. With hardwood flooring, the spacious apartment includes an open plan living area with a flat-screen TV and a CD player..
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